Aurora Mobile Partners with Wanda Film to Boost Smart Movie Experience
SHENZHEN, China, April 15, 2021 (GLOBE NEWSWIRE) -- Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading mobile developer service provider in China, today announced that it has entered into a partnership agreement with Wanda Film Holding Co Ltd. (002739.SZ) (“Wanda Film”). Leveraging its artificial intelligence-based processing platform, Aurora Mobile aims to help Wanda Film get more accurate insights on consumers’ needs and bring a smarter movie experience to everyone.
Founded in 2011, Aurora Mobile is a leading mobile developer service provider in China. For almost a decade, Aurora Mobile has focused on meeting the needs of developers and has launched a series of products to help them to improve operational efficacy, drive business growth and monetize on services. As a one-stop platform of diversified big data service solutions, Aurora Mobile is committed to helping customers in various verticals improve operational efficiency and conduct data-led decision making. As of December 2020, Aurora Mobile has provided software development kits to over 1.69 million APPs.
Driven by the upgrading of intelligent services, technologies such as analytical capabilities and intelligent marketing specifically for the film industry have huge prospects in China due to its potential for broad applications. As a leader in the film industry, Wanda Film has always been focused on consumers’ needs and to improve their viewing experience by continuously introducing and promoting advanced technologies for the film industry. The film company has maintained its leading position in China for 11 consecutive years, in terms of market share, number of audiences, single screen output, and average attendance. Through the partnership, Aurora Mobile will leverage its AI-based analytical processing capabilities to help Wanda Film engineer a better viewing experience for movie-goers and further enhance services for greater customer value.
About Aurora Mobile Limited
Founded in 2011, Aurora Mobile is a leading mobile developer service provider in China. Aurora Mobile is committed to providing efficient and stable push notification, one-click verification, and APP traffic monetization services to help developers improve operational efficiency, grow and monetize. Meanwhile, Aurora Mobile's vertical applications have expanded to market intelligence, financial risk management, and location-based intelligence, empowering various industries to improve productivity and optimize decision-making.
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Aurora Mobile Limited
Mr. Eric Yuan
Ms. Linda Bergkamp